PRIVACY POLICY
Effective May, 2026
At Gerando Falcoes International (“we,” “our,” or “us”), we are committed to protecting your privacy and ensuring the security of your Personal Data. This Privacy Policy explains how we collect, use, share, delete, process, and protect the Personal Data you provide when visiting our website.
By using our website, to the extent permitted by law, by providing us with your Personal Data or otherwise interacting with us, you agree to the terms outlined in this Privacy Policy. Please read this carefully to understand our practices regarding your Personal Data.
This Privacy Policy applies to Personal Data collected or processed by us:
• When you interact with us online through online activities and services we offer (through our website, web surveys, newsletters, email, or otherwise) (“Online Services”); and
• Anywhere this Privacy Policy is posted or referenced.
We may provide you with a different privacy notice in certain specific situations, in which case that privacy notice or policy will apply to the Personal Data collected or processed in that specific situation, rather than this one. If you provide us with Personal Data of anyone other than yourself, please note that you are responsible for complying with all applicable privacy and data protection laws prior to providing that information to us (including obtaining consent, if required).
WHAT IS PERSONAL DATA?
Personal Data refers to any information, as electronically or otherwise recorded, that can identify or can be used to identify a person or that we can link to or associate with a specific individual.
Personal Data may include information considered sensitive in some jurisdictions, such as financial account information, specific geolocation, social security number, driver’s license, state identification card, passport number, and other similar information.
We will process any Personal Data we collect in accordance with applicable law and as described in this Privacy Policy (unless, as explained above, a separate policy or notice governs). In some circumstances, if you do not provide us with your Personal Data, certain Online Services may be unavailable to you.
1. PERSONAL DATA WE COLLECT
We may collect and process the following types of Personal Data from you (data that could be considered Sensitive Personal Data is highlighted with an asterisk (*) below):
Personal Data may include, but is not limited to:
• Your name
• Address
• Email address
• Telephone number
• Date of birth*
• Records of your transactions through the website
• Financial information such as payment card* and bank account information*
• Technical information such as Internet Protocol (IP) addresses* (which may identify your general geographic location or company)
• Data collected from cookies or other similar technologies
Please see the Cookies and Tracking Technologies section below for more information on how we use cookies and similar technologies.
We get this Personal Data from:
• You directly
• Your devices
• Those authorized to provide Personal Data on your behalf, such as your authorized representative
• Third parties that provide access to information that you make publicly available, such as social media companies
We collect this Personal Data when you engage or interact with us via the Online Services, such as through:
• Visiting our website
• Making a donation
• Subscribing to newsletters or updates
• Contacting us via forms on our website or through email
2. HOW WE USE YOUR PERSONAL DATA
We use the collected Personal Data for the purposes described below (purposes for the processing of Personal Data that may be considered sensitive are noted with an asterisk (*) below):
• To administer the Online Services
• To identify and authenticate you*
• To detect security incidents*
• To protect against malicious or illegal activity*
• Processing donations and issuing tax receipts*
• Responding to inquiries and providing support
• Sending you updates about our activities, campaigns, and events
• Improving our website's functionality and user experience
• Complying with legal and regulatory obligations*
• For our general business purposes*
We use information we collect from you for all of our legitimate business purposes, such as helping us expand, refine, and improve our website and tailor it more to your interests and needs, including by requesting feedback from you, and for related internal purposes such as data analysis and internal audits.
3. DISCLOSURE OF YOUR PERSONAL DATA
We may share your Personal Data with third parties only in the following instances (parties that may be considered sensitive are noted with an asterisk (*) below):
• Gerando Falcoes International and its associates
• Third parties who assist us in providing the Online Services, including service providers that help us operate our website, process donations, or carry out other tasks on our behalf
• Third parties who assist us with fraud prevention, detection, and mitigation
• Third parties who assist with our information technology and security programs and our loss prevention programs
• Gerando Falcoes International’s lawyers, auditors, and consultants
In limited circumstances, recipients may include:
1. In the event of a sale, assignment, merger, corporate reorganization, or transfer, to the buyer, assignee, or transferee; and
2. Government or regulatory officials, law enforcement, courts, public authorities, or others when permitted by this Privacy Policy or required by law.
4. DATA SECURITY
We take reasonable administrative, technical, and physical measures to protect the information we collect from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction.
In compliance with the New York SHIELD Act, we employ safeguards such as encryption, secure servers, and access control measures to ensure your personal data is protected. While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet is 100% secure.
5. YOUR RIGHTS
Please note that in many circumstances, we cannot effectively do business with you without processing some Personal Data about you (e.g., your contact information). For example, when you contact us, we may require you to provide information to authenticate your identity to assist you with your request. If you are unable to provide this information, we may be unable to process your request.
To the extent that the state in which you live has a data protection law that requires us to offer some or all of the following rights to you, we will provide the following rights to you based on your state’s law:
• To request access to and a copy or representative summary of your Personal Data, including to provide your Personal Data directly to another organization (right to data portability)
• To request to know about the Personal Data we process about you and who we share it with
• To request that we correct your Personal Data
• To request that we delete your Personal Data
• To opt out of processing or portions of processing of your Personal Data
• To appeal the denial of a request
• To lodge a complaint with the data protection authority in your jurisdiction
To learn if you have the above rights in the state in which you live and to exercise any of these rights with respect to your Personal Data, please contact us at contact@gerandofalcoes.com.
We will not discriminate against you for exercising any of the rights described above, although we may not be able to continue to provide you the Online Services or it may otherwise affect the way we are able to interact with you.
We will make reasonable efforts to respond promptly to your requests in accordance with applicable laws. We may, after receiving your request, require additional information from you to honor your request and verify your identity. Please be aware that we may be unable to afford these rights to you under certain circumstances, such as if we are legally prevented from doing so.
In the event you wish to make a complaint about how we process your Personal Data, please contact us at contact@gerandofalcoes.com and we will handle your request as soon as possible. Even if you make a complaint to us, you may always lodge a complaint with the relevant authority in your location.
6. COOKIES AND TRACKING TECHNOLOGIES
Cookies and Other Activities
To the extent permitted by applicable law, including in accordance with your consent where required by applicable law, we may collect Personal Data automatically through cookies and other technologies to provide functionality to our Online Services; to recognize you across devices when using our Online Services in each case where this is justified under applicable data protection law for our legitimate business purposes or with consent, where required.
These legitimate business purposes include:
• Evaluating information about the use of our Online Services and identifying trends
• Developing or enhancing our Online Services
• Providing an experience tailored to you when you use our Online Services
• Effecting certain security controls
You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your ability to use certain features of our site.
OPT-OUT OF SALE OF YOUR PERSONAL DATA
Certain of our practices may be considered the sale* of Personal Data under certain applicable laws. You may have the right to opt out. To exercise these rights, please see the Your Rights section above.
*For purposes of this notice, a transfer of assets, including data, as part of a merger, acquisition, or bankruptcy does not constitute a sale as contemplated by this section.
7. THIRD PARTY LINKS
Our website may contain links to third-party websites, applications, products, or services that are not owned or operated by us, such as social media websites and applications like Facebook and Twitter. We cannot control and are not responsible for the privacy practices, policies, or notices of these third-party websites and recommend carefully reviewing their privacy policies before providing them with your Personal Data.
8. CHILDREN’S PRIVACY
Our Online Services are not directed to individuals under the age of 13, and we do not knowingly collect Personal Data from children under 13 without parental consent. If we learn that we have collected Personal Data from a child under 13, we will delete that information.
9. DATA RETENTION
We generally retain Personal Data for as long as needed for the specific business purpose or purposes for which it was collected or obtained, and as outlined in this Privacy Policy.
In some cases, we may be required to retain Personal Data for a longer period of time by law or for other necessary business purposes. Whenever possible, we aim to de-identify the information or otherwise remove some or all information that may identify you from records that we may need to keep for periods beyond the specified retention period.
The criteria used to determine our retention periods include:
• The length of time we have an ongoing relationship with you
• Whether there is a legal obligation to which we are subject that affects the Personal Data
• Whether retention is determined to be necessary or advisable for us due to applicable statutes of limitations, litigation, or other legal or regulatory obligations
We take reasonable steps to dispose of Personal Data upon the expiration of retention periods taking into consideration these litigation, legal, or regulatory obligations.
10. CHANGES TO THIS POLICY
We reserve the right to change this Privacy Policy from time to time. We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law.
Any changes will be posted on this page with an updated “Effective Date” and will be effective immediately upon the posting of our Privacy Policy on the website or as otherwise may be required by law.
We recommend that you periodically revisit this Privacy Policy to learn of any changes.
11. CONTACT US
If you have any questions or concerns about this Privacy Policy or how we handle your Personal Data, please contact us:
Gerando Falcoes International
55 West 46th Street, 30th Floor
New York, NY 10036
contact@gerandofalcoes.com

